The war of the smartphones has been raging on ever since Apple unveiled their first iPhone back in 2007, mainly splitting the world up into Apple and Android fans. New research done by Experian Marketing Services shows that owners spend 55% more time on their iPhone than Android users. This maybe suggests that iPhones are more useful than Android smartphones.
The average iPhone user spends 1 hour and 15 minutes on their device everyday, this is substantially more than Android users, who only spend around 49 minutes on their handsets. Android phones are used for talking (28%) more than iPhones (22%), which in turn are used more for texting (22%) than Android handsets (16%). Android owners spend 16% of the time browsing the web, iPhone owners only spend 12%, which suggests that people prefer larger screens for visiting websites. iPhones, however, lead the way in social networking, sending emails and taking stunning pictures...
Read more on my Apple blog, or visit Macworld's website where this story has also been published.
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